IQONIQ is a new fan engagement platform that exclusively targets the sports and entertainment world.
Existing social networking sites are not tailor made for sports and entertainment, with fans of idols and organisations in sports and entertainment often having to scour multiple platforms to get the content they desire. And when they get it, the content is often only one-way and detached, leaving many fans unfulfilled and wanting more.
By combining all the modern-day features of fandom into a single platform, IQONIQ provides fans with a unique fan club, which offers an all-in-one, game changing solution.
But IQONIQ goes further.
IQONIQ offers fans a more personal fan experience, with tailored content to their needs, unique opportunities to interact with their heroes, and fun games to play alongside fellow fans.
IQONIQ offers fans a more rewarding fan experience, with loyalty programmes and membership schemes giving back to the most dedicated fans, as well as special offers for merchandise and tickets, and the opportunity to win exclusive fan experiences.
And finally – IQONIQ offers fans a more purposeful fan experience, with the IQONIQ Foundation established to promote good causes, and idols and organisations in sports and entertainment being able to raise support for initiatives close to they heart – all in an open and transparent manner.
By being more personal, more rewarding and more purposeful IQONIQ is the modern-day solution to satisfy the needs of any modern-day fan of sports and entertainment.
Ask any dedicated fan of a sport club, sports personality or celebrity what they want, and they will say deeper engagement with their heroes. Yet the organizations that claim to bring fans closer to their Idols are letting them down
Fans want to know everything about their Idols and clubs but have to switch from Facebook to Instagram and then back to Twitter, and other social media sites, to catch all the updates they want from their heroes or those with an inside track.
Another part of the problem is the lack of a mechanism to make fans feel appreciated. Social media provides the vehicle through which fans can follow the fortunes of their heroes, but beyond the rare tweet or comment, the platforms don’t offer an effective channel for interaction between fan and Idol. Fan sites provide glossy images, expensive merchandise and, in some cases, exclusive content. But this comes many times at a cost, and at no time do they receive any real rewards for it. Opportunities to win prizes are few and far between, loyalty schemes don’t provide any genuine incentives, and the fun element of fandom can sometimes be thin on the ground.
There’s a gap in the market for a unified platform with the power to meet the needs of fans, their Idols and their clubs. The time has come for a fan engagement platform with a difference. An ecosystem which understands the needs of fans, clubs and Idols are intertwined, and which fulfils all these needs in one unified solution.
Mission
Our mission is to close the gap in the Sports & Entertainment industry with a unified engagement platform with the power to meet the needs of fans, their Idols and their Clubs.
Vission
Our vision is to become The Fan Engagement Platform for the Sports and Entertainment industry by introducing an All-In-One Solution for Clubs & Idols, Fans and Brands.